Brevo vs. Klaviyo

Which email marketing tool is better? Comprehensive side-by-side analysis.

Comparison Winner
Brevo

Brevo

EU-based all-in-one CRM suite — email, SMS, WhatsApp, and marketing automation

Features86 %
API & Integration99 %
Pricing96 %
GDPR & Privacy100 %
User Experience91 %
Performance91 %
toolzoo.io
TEST RESULT
EXCELLENT (1.4)
91 of 100
Stand 03/2026
Klaviyo

Klaviyo

E-commerce-focused marketing automation with deep Shopify integration and predictive analytics

Features84 %
API & Integration97 %
Pricing94 %
GDPR & Privacy99 %
User Experience89 %
Performance89 %
toolzoo.io
TEST RESULT
GREAT (2.0)
89 of 100
Stand 03/2026
Feature
Brevo
Klaviyo

Overview

Overview
Score
91%
89%
Founded
2012
2012
Headquarters
Paris, France
Boston, USA
Free Tier
Yes
Yes
Starting Price
$9/mo
$20/mo
Pricing Model
SUBSCRIPTION
SUBSCRIPTION

GDPR & Privacy

GDPR & Privacy
GDPR Compliant
Yes
Yes
Server Location
EU
US
EU Server Available
Yes
No

💰 Pricing Plans

💰 Pricing Plans
Free Plan
Free (300 emails/day, unlimited contacts)
Free (250 contacts, 500 emails/mo, 150 SMS)
Enterprise Plan
Custom Enterprise (SSO, SLA, dedicated IP)
Custom (dedicated CSM, advanced support)

📱 Platform Availability

📱 Platform Availability
Web App
Yes
Yes
Mobile App (iOS/Android)
Yes
Yes
API Available
Yes
Yes

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